RAM Active Media Plc acquires Brandplay (UK) Ltd
Oct 2011
CentrO select Smartzone™ interactive digital media solution from BrandPlay
December 2010
BrandPlay installs at the Oracle, Reading
September 2010
Disney launch interactive Alice in Wonderland campaign across the BrandPlay Sensitive Floor network
June 2010
Welcome to our new website
March 2010
Opportunity Peterborough campaign nominated for best use of Innovation in Outdoor
February 2010
BrandPlay installs Smartzone interactive display pods at Eden, High Wycombe
December 2009
Disney took over BrandPlay’s network of Sensitive Floors to promote the release of Alice in Wonderland 3D.
Booked through Posterscope, the two week campaign was designed to target consumers within a specific proximity of cinemas
screening Alice in 3D.
Working closely with the creative team at Disney, BrandPlay created a number of interactive effects designed to create a buzz within the shopping centres and drive footfall towards local cinemas.